Professional Academic Writing Service
  • 100% Original Essays Guaranteed
  • Original and creative work
  • Timely delivery guaranteed
  • 100% confidentiality guarantee
  • 100% plagiarism FREE
  • Fully referenced
  • Any citation style
  • FREE amendments
Get an

The Buying Process

Every product or service has a buying process, even digital products and services. In this assignment, you will research and analyze the buying process for an online product or service, with which you (as a consumer) are familiar, from a business point of view.

Begin by researching an online consumer product or service (such as an e-Book from the Kindle store or a movie from the iTunes store). Choose an online product or service with which you are familiar and have purchased in the past.

Next, write a report to evaluate its buying process from the marketer’s point of view using the five stages of the buying decision process.

Remember, the five stages are as follows:

  1. Problem recognition
  2. Search and determination of alternatives
  3. Evaluation of alternatives
  4. Purchase decision
  5. Post-purchase evaluation

Note: Use the grading criteria for this assignment to guide your report. Be sure to include these details within your evaluation to support your ideas.

Write a 6–8-page report in Word format. Apply APA standards to citation of sources. Use the following file naming convention: LastnameFirstInitial_M3_A2.doc.





Is this your assignment or some part of it?
We can do it for you! Click to Order!

Order Now

Free Turnitin Reports

Our Benefits

  • 100% plagiarism FREE
  • Guaranteed Privacy
  • FREE bibliography page
  • Fully referenced
  • Any citation style
  • 275 words per page
  • FREE amendments
Translate »

You cannot copy content of this page